Over its 80-year history, the federal government's Farm Bill program refined soil, water and habitat conservation programs. Along the way, its strategy changed from "let's see how many we can sign up" to a more focused "best bang for the buck" approach to conservation, spending funds on projects to conserve fragile landscapes. This episode examines programs available from the Natural Rescources Conservation Service offering landowners monetary incentives to place qualified land under long-term or permanent conservation easements. This story is the third of a four-part series on easements. It originally aired April 30, 2013.