Interviews
12:01 pm
Sun June 3, 2012

How Reliable Are Surveys?

Originally published on Sun June 3, 2012 1:25 pm

The mother's milk of many political campaigns is the survey — a snapshot of how likely voters feel about particular subjects. But a recent study suggests that only 9 percent of people asked to take part in surveys actually do, calling into question any survey's findings. Slate reporter Will Oremus offers his insight.