business innovation

City dwellers take for granted easy access to services. With strip malls in urban areas sprouting like weeds in a wet summer, finding a groomer and pet care is as easy as taking a drive around a section is for me. During that four-mile drive in a city, people have to choose which business to support. In small prairie towns on two-lane highways where customers are in short supply, it requires ingenuity to figure out how to meet people’s needs and make a buck at the same time.